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2024 Agenda

MAU Vegas


Masters of Scale: Beyond the (Machine) Zone

Apr 03, 2024
Boulevard Ballroom
Main Stage

Three alumni from the glory days of MZ, the "UA University of mobile", reunite to talk about operating at scale, lessons learned over the last decade and the future of mobile marketing.







Vivek Girotra, VP Marketing - Abound by The Times of India
Thomas Pae, Senior Director of Global Growth & Engagement Marketing - Electronic Arts (EA)
Nebojsa Radovic, Senior Director of User Acquisition - Zynga
John Koetsier, VP Insights - Forbes

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