2025 Agenda

State of web2app for Subscription Apps Presented by Adapty and FunnelFox

Wednesday, May 21, 2025
Terrace Ballroom 153
Customer Experience, Retention, and User Acquisition Track sponsored by Quvy

It’s getting harder each year to build a profitable subscription app, so many publishers are turning to web2app monetization. In fact, nearly every large app now generates most of its revenue from web2app.

In this session, we’ll define what web2app involves, compare its core benchmarks with those of native apps, and outline how to get started with web funnels.

Speakers
Vitaly Davydov
Vitaly Davydov, CEO - Adapty
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