As ad platform algorithms increasingly take over targeting, ad creatives have become the ultimate differentiator in paid acquisition. For mobile apps, testing a lot of ads isn't just a good idea—it’s one of your main levers for scaling fast and staying ahead of competitors.

But how do you go from testing a handful of ads to hundreds (or even thousands) per month—without burning out your team or wasting your budget?

In this session, we’ll break down proven strategies to help any business efficiently produce, test, and iterate on hundreds of ad creatives—without the chaos. We’ll share battle-tested processes and real-world examples, giving you actionable insights you can apply immediately.