2025 Agenda

MAU Growth: Off the Record

Wednesday, May 21, 2025
Boulevard Ballroom 155
Executive Summit

Forget the PR polish. This is mobile growth, raw and unfiltered. Join us for an off-the-record, no-bullsh*t 2am bar chat vibe. Industry vets will go deep on:

  • The truth about user acquisition in 2025
  • What channels are quietly scaling
  • Why creative strategy is broken (and who’s fixing it)
  • Where discoverability is hiding now
  • And the next area of growth nobody wants to say out loud
Speakers
Margarita Vasilevski
Margarita Vasilevski, Vice President of Performance Marketing - Scopely
Hannah Parvaz
Hannah Parvaz, Founder - Aperture
Warren Woodward
Warren Woodward, Co-Founder & Chief Growth Officer - Upptic
Josh Chandley
Josh Chandley, COO - WildCard Games
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