In this session, growth leaders from Remitly and SplitMetrics will share how to lean into the App Store journey and put customers first, in any market. For Remitly, a global leader in cross-border payments, a customer-centric approach isn’t just a strategy—it’s their core philosophy. To support this, they leverage custom product pages and deep audience insights, while taking advantage of all available Apple Ads placements on the App Store. By tailoring their advertising messaging, creatives, and user experiences for key worldwide audiences, they’ve been able to rapidly grow their global business. With exclusive insights from SplitMetrics and their global CPP intelligence tool, this session is packed with valuable strategies and tips to help you stay ahead of the competition. You won’t want to miss it!