2025 Agenda

Thriving in the App Ecosystem: Driving Growth and Innovation with Google

Wednesday, May 21, 2025
Terrace Ballroom 150
Innovation in Action Track

Explore the latest industry shifts impacting app developers, buyers, and users. This session will showcase how Google's product innovations, including advanced monetization tools and ad quality features, help you overcome headwinds, drive business growth, and build strong, lasting relationships in the competitive app landscape.

Speakers
Ali Pasha
Ali Pasha, Director, Product Management - AdMob
Andrew Hickey
Andrew Hickey, Product Manager - Google Ad Manager
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