WHY MAU
Your next big decision needs the right room.
You carry the decisions that set the direction: where to invest, which markets to enter, what to build, how to grow, and who can help you do it. MAU gives mobile business leaders dedicated time with peers who understand the stakes.
This is where you can compare notes with other founders and executives, hear what is shifting across the market, meet potential customers and partners, and find the relationships that help turn a strategic priority into action. You will leave with a sharper view of the market and a stronger network to act on it.
MAU is designed for the conversations that are difficult to schedule from behind a screen: the trusted introduction, the candid peer exchange, the unexpected partnership, and the conversation that changes how you see the next move.
BUILT AROUND YOUR PRIORITIES
Strategy that travels back with you.
At MAU27, your experience is designed to make room for the work that matters most:
See the market clearly.
Hear from leaders navigating the same forces shaping your business, from changing consumer behavior to evolving platforms, monetization models, and AI.
Meet peers who understand the stakes.
Build relationships with founders, executives, and operators who are responsible for real outcomes.
Find your next partner.
Connect with the customers, solution providers, talent, and collaborators who can help move a priority forward.
Pressure-test the big calls.
Bring the questions you are working through and leave with more perspective, better context, and people to call when the next decision lands.
MAU EXPERIENCES
The rooms where strategy moves forward.
Main Stage
A shared view of the forces shaping mobile, featuring leaders and ideas that help define the year ahead.
OG House
An invite-only environment for long-time industry leaders, champions, speakers, and selected guests to reconnect, exchange perspective, and make meaningful introductions.
Executive & Speaker Reception
An elevated setting to meet the people leading the conversation, from fellow executives to the speakers and operators whose experience you want in your network.
Curated Dinners & Brunches
Smaller, purpose-built gatherings for the kind of candid conversations that rarely happen in a ballroom.
Senior Peer Roundtables
Focused exchanges for business leaders who want to move beyond surface-level networking and work through shared challenges with people who have been there.
Selected Founders House Access
A window into the people and companies building what is next, with opportunities to connect founders, operators, advisors, and potential partners.
FEATURED SESSION THEMES
The questions shaping the next year.
Session programming will be announced closer to MAU27. Expect executive-level conversations across:
The state of mobile: market signals, category shifts, and where growth is moving next
Building durable mobile businesses in an evolving platform and privacy landscape
Product, growth, and monetization decisions that create long-term enterprise value
AI, analytics, and trust: what leaders need to understand now
Scaling teams, partnerships, and operating models for the next phase of growth
Founder and executive lessons from the companies reshaping mobile
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