I’ve spent the greater part of this year reaching out to community members and noticed how many people are advisors, consultants and fractional CMOs. That’s why MAU is launching the MAU Advisor + Consultant Directory…. for free so sign up here.

The community is full of experts who are available to provide their insights on a variety of topics (see the full list at the bottom of the newsletter). Our team wants to ensure that MAU is the premier destination for discovery.

I’ve tried my best to dig through LinkedIn and tag everyone in my network who mentions they are advisors in some capacity. Please feel free to share this with your own friends and peers who would like to be on the list.

In no particular order, here's who I see in my own network who may wish to be added to the MAU Advisor + Consultant Directory by completing the form.

Ian Macleod Maciej Turek Maciej Wójcik Alison Ehrmann Hanoz Tabak Mark Fidelman Wes Jones David Fuller Mido Chishty Kari Franz Joy Staples Zornitsa Stoycheva Marcus Burke Matt Tillman John Williams Hitesh Arora Jen Donahoe Kristina Congiusta Nate Ryan Betsy Santoyo Ian McGavin Alberto Nicolás Casado Ivy Cheng Ricardo Diniz De Petta Xavier Bourlard Lomit Patel Uri Einav Thomas (T.hop) Hopkins Tara Montanez Sumeet Maniar Josh Viner Hans Kramer WHITNEY VOSBURGH Saikala Sultanova Taha Karsli Greg Fitzgerald Saif Rasheed Vivek Mishra Daniel Stammler Sara El Bachri Alper Taner Claire Rozain 🏳️ Andy Carvell Jon Nolz Brian Bowman Peggy Anne Salz Eli Weisman Jeff Roberto Miray Alanlar Jonathan Martinez Carol Tran Gus Viegas Viktor Petersson David Jumper Ngozi Ogbonna (Morgan) Siberia Su Filippo De Rose Eugene Strelets Kevin Hsu Yuko Edwards Iris Hu Tatsuo Sakamoto Ludmilla Veloso 陆吉 Laura Robotti Evan Hopkins Rockford Yapp IV Sanjay Raghu VeerChand Bothra André R. Leb Brian Balfour Eric Crowley Chris Heatherly Rob Crumpler Sabrina Montesino, MBA Jeff Cooper Andrea Orsolon John Estalilla Stanislav Zaslavsky Ben Mair Alexei Chemenda Tanuj Chatterjee Jim Kingsbury Lawrence Dvorchik Sally Chi Mika Kuusisto Gary Davis Thomas Petit Briana Billingham Jeff Drobick Stephen Saiz James Peng Allison Mezzafonte © Al Torres Boaz Cohen Nathaniel Robinson Ryan Troll Ben Weinstock Adam Sadur Jenny Kay Pollock Brian Truman Lizzie Chapman Heather Holst-Knudsen Elizabeth Emery Ray Green Lenny Rabin Josh Zhang Jeet Niyogi Sylvain Gauchet Jérôme Perani Grace Cha Shobeir Shobeiri Phil Rogers John Koetsier Aimée (LaFont) Leifer Nick Candler Paul Thind Jonathan Chizick Shannon Jessup Michail Katkoff 🚀Aykut Karaalioglu Fabien-Pierre Nicolas-Kim 🔜 Gamesforum SF Jason Scorrano Brian Hamilton Courtney Harold Sagar Sachdeva Hannah Parvaz Aftab Alam Christian Galvin Peter Farago Marc Hale Nate Dykstra Christopher (Chris) Kappes Heather Myers Sebastian Gomez Bryan Bennett David Berkowitz DROdio - Daniel R. Odio Hedley Lawson Michael J. Bender Phil Carter Lucas Moscon Ali Jamal Alexis Gresoviac Kimberly Lain Carolyn Bao Martijn Lancee Matt Wong Tim O'Neil Justin Ashurst Nik Sharma Matt Collins Batuhan Avucan Steve P. Young Brett Orlanski Max Samorukov🔜GStar Michael Gubman Sagar Sachdeva Michael Hoffman Rachel Bergman Emma Egan-Lawless Ha Nguyen Caglar Eger Nisan Schitrit Philip Gontier David Diaz Chiara D'Ambra Kevin Weatherman Hazim Mohamad Jay Patel Matej 🦩 Lancaric @jaco

Housekeeping

MAU will do a call for speakers and sessions for 2025 by the end of November. If you haven’t applied in the past, now’s the time. We are always looking for leaders as well as up and comers to share their success stories from large to small brands. Make sure you on our email list so you don’t miss the announcement.

Roundup

Each month I’ll do a roundup of key trends we’re seeing on our LinkedIn page feed.

• Holiday Marketing season is here: It’s not only time to think about a speaking session at MAU, but it’s also officially holiday marketing season. It’s the most wonderful time of the year for marketers looking to gain new customers, build loyalty, and drive revenue. Maybe you’re a little too late for a PSL campaign, but if you haven’t wrapped up your holiday campaign plans, now is the time.
• Content and AI: When MAU tested Google NotebookLM’s Audio Overview, let’s just say it was a jaw dropping experience. We loaded 3 web pages (Why Attend, Agenda-at-a-Glance, and Curated Programs). In under 4 minutes, it generated a 9-minute AI “interview” between two “voices” speaking quite believably, and quite well-informed, about what’s new in 2025 and how amazing the event is. AI continues to drive conversations. No surprises there. One of the biggest conversations for marketers continues to be around ethics because it continues to get even more interesting, amazing, and sometimes scary out there.
• Creative!!!!! Goodbye obsession with privacy, hello obsession with creative. This ties back to a lot of the social chatter around holiday marketing, but we’re seeing a lot of posts from influencers and solution providers about the need for best-in-class creative to make your app stand out.
• And last but not least, this past month we were proud to support #TechDayinPink, Breast Cancer Awareness Month, Hispanic Heritage month, and showcase apps like @salvationarmy, @gofundme, @americanredcross and @pubsafe; all providing hurricane relief resources. I’m a big advocate of #TechforGood and equality.

Regarding the new MAU Advisor + Consultant Directory, here's what we'll need from you to be added.

Required

First and Last Name, Company (if applicable or state independent), Job Title, Email, Website, About/Bio, Previous Companies, Headshot, Area of Expertise: Affiliate, AI, ASO (App Store Optimization), Brand, Content, Creative, C-Suite, CX (Customer Experience), Generative AI, Growth, Influencer, Investments, Lifecycle, Loyalty, Monetization, Performance, Product, Programmatic, Retention, Scale, Startup, Team building, UA (User Acquisition) or Other

Optional:

LinkedIn, X, Youtube, Instagram, Facebook, Blog URLs

Thanks for the two-minute read! Now I’m going to sound like my kids at the end of every video they make (because their dream in life is to be a YouTuber). If you enjoyed this, be sure to Subscribe!

Join us - it's your move!

Angela Harar

VP Strategy & Growth

MAU Vegas