Experience:

• Founder and CEO of influencer marketing agency, Bredfor (current)
• CMO, Poparazzi
• Global Head of Entertainment and Cultural Marketing, Uber
• VP of Entertainment and Brand, Postmates
• City Launcher, Lyft

Ben Trinh has spent 12+ years leading teams at the intersection of tech and culture, and building brands like Poparazzi, Uber, Postmates and Lyft. Ben has worked on marketing campaigns in partnership with talent such as Drake, Billie Eilish, Kylie Jenner, The Weeknd, Seth Rogen, Zendaya, Tom Brady, The Rock, Jennifer Aniston, Travis Scott, Lady Gaga, Michelle Obama, and more. Although widely known as a “category expert” in the creator economy and entertainment space, Ben has early roots in consumer tech at Lyft as a City Launcher (city to city interim GM). Ben has a unique understanding of how to scale brand and marketing in an impactful and measured way, all while being connected to pop culture.