Beth Berger oversees strategic initiatives and growth for the core advertising business. She brings extensive experience in reshaping brands and building commercial models for high-growth tech companies.

Previously, Beth served as VP & GM at Bumble, Inc., spearheading the revitalization efforts for Bumble BFF, including the global launch of the new standalone app which won Google Play's “User Choice App of the Year: Best for Fun” in 2023. Prior to Bumble, Beth served as CEO at Exym, LLC., a behavioral health software solution for clinics serving low-income children and adolescents, taking the business through a successful merger with KCare (part of Radicle Health) in 2021. Beth has also held leadership positions at Google in the global business organization, including as Global Product Lead for the mobile app ads suite where she launched Google’s first fully machine-learning-driven app install solution.

Based in San Francisco, Beth holds an MBA from Stanford Graduate School of Business and a BA in International Relations from Brown University.