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Speakers

Dave Egan

Senior Director, Apps, Media and Gaming, Group Lead North America , Snapchat

Sessions

20-May-2026

9:00 AM – 9:20 AM

Boulevard Ballroom 159-163

Modern measurement: balancing attribution, experimentation, and lift presented by Snapchat

MAU Vegas

MAU Vegas isn’t just a conference, it's your ticket to growth — where mobile marketers, growth hackers, practitioners and legends come to share ideas, swap hacks, and build lasting connections. See you in Vegas.