Speakers

I am a performance driven influencer marketing consultant specialized in mobile apps and games. Over the past decade, I have personally managed and advised influencer programs representing more than $40M in profitable spend, working directly with UA, growth, and product teams.

I currently run and scale influencer marketing as a user acquisition channel for studios ranging from world leading publishers like Supercell, Wooga and Zynga to mid size and emerging teams such as Snowprint and Bytro. My work focuses on turning creator marketing into a measurable, repeatable, and scalable growth lever rather than a brand experiment.

Before consulting, I built and led influencer marketing programs in house at mobile game studios, giving me a strong operator perspective on budgets, internal constraints, and performance accountability. I regularly speak at industry conferences across Europe and have been featured in leading mobile and growth podcasts, blogs, and events.

My sessions are known for being highly practical, numbers forward, and grounded in real performance data. The goal is always the same: help teams execute better, faster, and with fewer costly mistakes.