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Speakers

Melanie Whisler

Manager, Digital Marketing Analytics , DraftKings Inc.

tbc

Sessions

20-May-2026

2:40 PM – 3:00 PM

Terrace Ballroom 152

When the Game Changes the Game: Measuring True Incrementality in a World of Sports, Screens, and Noise

MAU Vegas

MAU Vegas isn’t just a conference, it's your ticket to growth — where mobile marketers, growth hackers, practitioners and legends come to share ideas, swap hacks, and build lasting connections. See you in Vegas.