Loading
Nic Weber

Nic Weber

Chief Product Officer & Co-Founder , Noise

Anyone and anything can and has gone viral. We're the only company building the creator space into a performance marketing tool. 

In Noise's first year, we crossed multiple millions in revenue, hit profitability in 5 months, drove 4.5B views on short form social media platforms, hit top #10 multiple times in the app store across multiple brands (ourselves included), crossed 1M creators and growing daily, and have been responsible for thousands of viral videos.

My entire career has centered around productizing large scale marketing efforts. 2013-2015 I was part of a company where we popularized viral content slideshows on Facebook. At one point we were the third most trafficked website in the United States. The company exited for $1B. 

After that I went to run product efforts at one of the largest customer experience platforms in the US. We did over 5B impressions on surveys every month. I crafted a survey and invitation system that was so effective it is still being used 10 years later.

In 2018 I co-founded my first company that was acquired in 2024. It was in the mobile game space and we worked with one of the largest publishers at the time (Voodoo). We transitioned our expertise in that space to build a consumer product that eventually became a "digital Chuck-E-Cheese" called Playbite. We did 2 million downloads to Playbite over the course of 2 years with our cost per install of less than a penny.

All of this experience and earnings led to our creation of Noise. It is the perfect storm of cost effective programmatic social marketing.

Sessions