Parker is a Senior Engineer leading product direction for Spotify’s marketing technology initiatives. Starting on the performance marketing and business side before transitioning into engineering at Spotify, he brings over 11 years of experience working on brands like Marriott, JetBlue, Twitch, Pinterest, and Dropbox. Parker’s unique blend of technical expertise and marketing acumen has proven essential in developing data‐driven solutions at Spotify that accelerate user acquisition, engagement, and brand impact.