Sara San Antonio
Sara San Antonio is a Sr. Global Marketing Manager, Mobile at Square (Block, Inc.), where she drives paid mobile user acquisition across 8 global markets. Based in Seattle, Sara oversees multi-channel growth strategies spanning Apple Search Ads, Google UAC, and emerging ad networks. Her career path is anything but traditional — she started in customer support, then took on a dual support and graphic design role at a startup, where she discovered mobile marketing, taught herself SQL, and became Tableau certified. That scrappy, learn-everything mindset carried her into the AI and automation world, where she now builds tools and systems that make marketing teams faster and smarter. At Square, she brings together customer empathy, creative instincts, data fluency, and technical building to bridge the gap between marketing strategy and engineering.
Sessions
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The app measurement blueprint for cross-platform growth presented by AppsFlyer21-May-2026Terrace Ballroom 151
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How Square scaled App Store visibility across global markets presented by MobileAction21-May-2026Terrace Ballroom 150