From Prompt to Profit: Automating High-ROAS Creative with AI Presented by Starti.ai

Wednesday, May 20, 2026
Innovation in Action
Format: Case Study

CTV isn’t underperforming because of measurement; it’s underperforming because of execution. Audiences have moved to streaming, yet most teams still treat CTV as a place to learn rather than win.

In this presentation, you’ll learn how AI transforms creative from a bottleneck into a performance engine, enabling high-velocity testing, faster signal extraction, and compounding ROAS over time. You’ll walk away with a clear framework for turning CTV into a true growth channel by optimizing for outcomes, not aesthetics, and by building systems that learn faster than your competitors.

Speakers
Christopher Roy Correa
Christopher Roy Correa, Chief Marketing Officer - Starti.ai