From PLG to SLG: Winning with Signals in a Noisy World presented by Phiture
More channels. More data. Less attention. The rules of growth have changed. Signal-led growth (SLG) is emerging as the next evolution—where success depends on identifying, prioritizing, and activating the right user signals across the funnel. In this session, Andy Carvell (Phiture) and Jeff Roberto (Splice) break down how to harness signals across paid, organic, and product touchpoints to drive sustainable growth.