2026 Full Agenda

Most app monetization advice is safe, recycled, and already priced into the market.

This session pulls back the curtain on the strategies that actually move revenue—right now—before they become common knowledge. We’ll explore the gray areas of app monetization, growth, and acquisition that top-performing apps quietly use to win, scale, and stay profitable… at least until the playbook leaks.

You’ll learn how founders are pairing monetization with distribution, bending (not breaking) platform rules, and using Meta ads and ASO in unconventional ways to unlock growth others can’t replicate. If you’re tired of “best practices” and want what’s working in the wild, this talk is for you.