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MAU 2024 Recap

MAU Vegas

MAU 2024 Recap

$76B combined company annual revenue by MAU attendees

2,656

 

Total registrants 

94%

 

Say MAU is important to their career 

15

 

Industry verticals  

11,680

 

Pillows slept on

3-featuredimage

42

 

States represented

1

 

Awesome presenting sponsor - Thank you AppsFlyer!

207

 

Splashes of Hope mural contributors

28%

 

Attendees are VP+

5-featuredimage

109

 

Amazing sponsors 

88%

 

Influence or control purchasing decisions 

171,184

 

Searches in the MAU App

4,032 

 

Biodegradable ClearPier beverage wraps used

7-featuredimage

6,559

 

App connections

6

 

Continents represented 

1,000

 

AppsFlyer Hotel room key cards

1,292 

 

Poke bowls savored

9-featuredimage

83

 

Speakers featured at 70 sessions over six content tracks

144

 

Women's Forum participants featuring six topics

18

 

Cabana sponsors

2,929

 

Glasses of beer and wine consumed

11-featuredimage

250

 

YouTube views of Aampe's MAU session on Agentic CDPs

1

 

Number of times Taylor Swift's name was used in a session title

64

 

MAU connect participants 

#1

 

Ranked sponsored session on Privacy Sandbox with Google by Adjust 

  • Magical App Universe
    MAU Vegas
  • The MAU Connect program made our whole trip. Tuesday in the MAU Connect meeting room was a great opportunity to meet with new companies and additional people they had not originally scheduled meetings with.
    Kai Singhvi-Hanns
    Yodel Mobile
  • Love the show and audience size: it’s manageable and you are able to develop meaningful connections.
    Cigdem Findik
    Adwake
  • I come to connect with existing partners who are overseas and AdTech partners.
    Evan Seuren
    Amazon
  • MAU is always my favorite conference on the year, and really happy I was able to be a part of it.
    Charlie Castell
    pubrev+
  • Overall, MAU'24 was a fantastic, massive comeback!
    Ömer Yakabagi
    Gamigion Blog
  • MAU Vegas was incredibly rewarding.
    Lexi Sydow
    data.ai
  • Packed with networking events and insightful discussion. We had a blast and can’t wait to experience that incredible energy again.
    Mobvista
  • What an unforgettable experience at MAU Vegas networking and meeting some amazing women in various leadership roles across different forums!
    Vasuta Agarwal
    InMobi Group
  • Mobile Adtech Utopia
    MAU Vegas
  • “I have only good things to say about my first time attending MAU!
    Drew Birnbaum
    Influence Mobile
  • We gained valuable insights into the latest trends in mobile acquisition and user retention strategies.
    Blind Ferret
  • What an honor it was to sponsor MAU Vegas this year!
    Adwake
  • MAU Vegas 24' was a fantastic success!
    Mike Thomas
    MetricWorks
  • "The trip to the US to attend #MAUVegas is beyond expectations."
    Cuong Nguyen
    Astraler Technol
  • "Feeling energized and determined after our time at MAU Vegas!”
    Yuuki Bird
    Septeni Global
  • Marketing Acquisition Unlocked
    MAU Vegas
  • A truly incredible experience that combined professional growth with genuine enjoyment. Already looking forward to next year!
    Almedia
  • From insightful discussions to laughter-filled moments, it was an unforgettable experience.
    Baturay Koc
    broadangle
  • Un poco de #MAUVegas 2024, donde tuve la oportunidad de asistir a muy buenas sesiones sobre privacidad, creativos, martech y pronósticos para #mobile hacia 2030!
    Glenda Nielsen
    ViX TelevisaUnivision

  • ApsFlyer