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MAU Vegas 2027–2028 continues its partnership with AppsFlyer as Presenting Sponsor, reinforcing a shared commitment to the future of mobile growth, measurement, and performance marketing. Following MAU Vegas 2026, which welcomed nearly 3,000 attendees, MAU remains a key hub for marketers, founders, and product leaders in the mobile app and gaming ecosystem. As the industry navigates signal loss, attribution challenges, and AI-driven marketing infrastructure, the partnership highlights the importance of trusted data and collaboration. Full details on the announcement and leadership perspectives are included in the article.